Kamala Harris is closely flirting with guys she needs to poach from MAGA World, or not less than cease them from swinging that manner.
Her wingmen are serving to by launching an advert blitz concentrating on white males that may price round $10 million, a play for a key demographic that tends to favor Donald Trump.
“White dudes, so, I think we’re all pretty sick of hearing how much we suck,” declares a brand new 68-second ad from the self-described White Dudes for Harris, which can air on YouTube, streaming, and social media in Michigan, Pennsylvania, and Wisconsin.
The advert's narrator complains that Trump guys are giving all guys a nasty rap.
“Trump and all his MAGA buddies are out there making it worse, shouting nonsense in their stupid red hats and acting like they speak for us when they don’t,” he says. “All they’ve ever done is screw us over.”
But loads of white males don’t agree. An NPR/PBS News/Marist Poll performed in August indicated that greater than two-thirds of white males with no school diploma supported Trump over Harris. While she had an edge with college-educated white males, it was smaller, at 54 p.c to 45 p.c.
New national polling from The New York Times additionally suggests she has an uphill battle to win over white dudes. The information reveals that Trump leads Harris amongst males, 54 p.c to 40 p.c, and amongst white folks, 54 p.c to 43 p.c.
But getting white males’s votes will likely be key to profitable the presidency. White voters are more likely to turn out than different demographics. And Harris, who might be the primary feminine president, is already demonstrating power amongst ladies. Shoring up assist amongst white males might push her over the sting.
The language within the new advert, first reported by Politico, performs on tropes about white guys, with the narrator acknowledging voters’ emotions that they’re choosing between one “crappy option” and one other earlier than saying, “I’ve been doing my own research.”
It options clips of Harris and operating mate Tim Walz “actually talking to guys like us,” together with a gaggle of firefighters. The narrator addresses white males straight, telling them not to be intimidated by their MAGA buddies.
“You’re your own man,” the narrator says. “It’s your call. But if anyone gives you crap about it, tell them it’s none of their damn business.”
The eight-figure push is backed by the Beige Rainbow PAC, which registered with the Federal Election Commission a month in the past. The identify seems to be a reference to a quip West Wing actor Bradley Whitford made throughout a “White Dudes for Harris” video call earlier this summer time.
“What a variety of whiteness we have here,” he mentioned. “It’s like a rainbow of beige.”