When the Gap x Cult Gaia collaboration hits cabinets at 9 a.m. PT on Thursday, Oct. 10, it's going to carry a new method to classic fall denim with it.
Under artistic director Zac Posen, Gap has tiptoed into contemporary aesthetic instructions by means of a rotating forged of co-designers. The Gap x Dôen collaboration introduced cottagecore florals and prairie lace tops, whereas a current link-up with the streetwear label Madhappy launched urban-luxe sweatsuits in various pastels. The Gap x Cult Gaia collaboration pushes the previous's repute for dependable denims and timeless T-shirts even additional, in a 35-piece lineup spanning remixed brand sweatshirts, faux-fur outerwear, and even hardware-adorned slip clothes.
Model Tina Kunakey wears a full look from the Gap x Cult Gaia collaboration.
(Image credit score: Gap)
Cult Gaia has had a, properly, cult following since Jasmine Larian Hekmat opened its doorways in 2012. The Los Angeles-based model first went viral with its sculptural wood Ark bag and earned followers from Selena Gomez to Kaia Gerber by means of its cut-out wedding ceremony visitor clothes and cuddly matching units in earthy tones. While Gap is not dabbling in Cult Gaia's famed equipment (but), the label did let Hekmat broaden its definition of denims, denim jackets, and early vacation partywear.
Standout items embody a military inexperienced Gap brand sweatshirt emblazoned with “Gaia,” an uneven cropped jean jacket, a white button-down with a cut-out again, and a structured denim corset even Taylor Swift could also be tempted to order. This being a Gap collaboration, denims are additionally current and accounted for—however this time, they've a extra directional wide-leg form. Prices vary from $88 for the aforementioned prime to $498 for a pair of leather-based pants.
Denim-on-denim will get extra experimental with an asymmetrically-closed jacket and wide-leg denims.
(Image credit score: Gap)
“Reimagining Gap’s classic icons by means of Cult Gaia’s lens has been a tremendous journey,” Hekmat said in a press release. “The collaboration introduced collectively Gap’s classics and on a regular basis wearability with Cult Gaia’s sculptural and creative method, merging our two distinct artistic forces.”
Gap x Cult Gaia is modeled by a cast including Tina Kunakey, Kristina Byerley, Kelly Lim, Irene Law, and Christen Rhule.
(Image credit: Courtesy Gap)
Tapping into It-girl brands is just one way Gap has recently upped its fashion credentials. The brand has also designed an array of impressive custom pieces, like a corseted white shirtdress for Anne Hathaway and a denim Met Gala gown for Da'Vine Joy Randolph.
Designer collaborations from Gap's latest era have tended to sell out no matter who they're sharing a tag with. So, keep close tabs on this page: It'll be updated with the full Gap x Cult Gaia collaboration as soon as it's available to shop.
